Measure type | Advantages | Disadvantages |
---|---|---|
Quantity-frequency measures | • Easily administered. • Simple structure; respondents are more likely to understand the measure. • Well-established (respondents are more likely to be familiar with the measure). • Captures ‘usual’ drinking behaviour, unaffected by occasions or seasons where more alcohol consumption may occur. • Can increase reliability by including beverage-specific questions. | • May not record heavy episodic drinking occasions. |
Graduated-frequency measures | • Categories act as prompts for respondents. • Answers are easily standardised to identify those drinking above the guidelines. • Can increase reliability by including beverage-specific questions. | • May not record heavy episodic drinking occasions. |
Short-term recall measures | • Can focus questions on specific drinking events. • Requires respondents to consider their responses to a greater extent (as answers are not structured). • Respondents can report their alcohol consumption (in standard drinks sizes, units etc.) in a way they are familiar with. • Can increase reliability by including beverage-specific questions. | • Hard to standardise answers to the same measure recorded in different formats. • Respondents may be confused by lack of response options. |